NYC-Based Jay Shells Goes Coast to Coast With “The Rap Quotes…”

June 25, 2019

A lover of words — both spoken and written — I’ve been a huge fan of Jay Shells’ (Jason Shelowitz’s) ambitious rap project from my first glimpse of his site-specific mural on Myrtle and Broadway several years ago. The recently released The Rap Quotes Coast to Coast — published by Dokument Press — is a photographic foray into Jay Shells’ brilliant urban interventions installed in several key cities from 2013-2018.  Accompanied with maps of site-specific rap lyrics, it is an homage to hip-hop, the spirit of the streets and to street art.

Traveling with photographer and award-winning videographer Aymann Ismail, Jay installed over 400 site-specific interventions. Largely displayed as street signs, the rap lyrics sometimes surfaced on billboards, bus stops, phone booth advertising takeovers and painted murals.

While the first segment of the book focuses on NYC — the birthplace of hip-hop in the early 80’s –The Rap Quotes Coast to Coast  also transports us to neighboring Philly, across the country to LA and then to Atlanta and Houston.

Providing a window into the psychology and cultural differences among the varied sites, the playfully poetic lyrics are witty and sly and— in the vein of rap — often hyperbolic. And offering further insights into it all, each city documented in The Rap Quotes Coast to Coast is introduced by a hip-hop journalist. 

The Rap Quotes Coast to Coast is widely available in bookstores and online and can be purchased here.

All photos courtesy Dokument Press; book review by Lois Stavsky


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